May 21, 2025 04:04 PM IST
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Tejasvi Surya reiterated his long-standing demand for the mandatory deployment of local staff or those fluent in Kannada in banking roles.

May 21, 2025 04:04 PM IST
Bengaluru BJP MP Tejasvi Surya on Wednesday criticised the behaviour of a State Bank of India (SBI) branch manager near Bengaluru who was caught on video refusing to speak in Kannada with a customer.
The video, which went viral earlier this week, has reignited the debate on the importance of using regional languages in customer service.
(Also Read: ‘Difficult to learn 200 local words?’: Mohandas Pai reacts to row over SBI manager’s refusal to speak Kannada)
“This behaviour by the SBI Branch Manager is simply not acceptable,” Surya said in a post on X. “If you are doing customer interface work in Karnataka, especially in a sector like banking, it is important to communicate to customers in the language they know. Being adamant like this is simply not right” he said.
The Bengaluru South MP reiterated his long-standing demand for the mandatory deployment of local staff or those fluent in Kannada in banking roles that involve public interaction. He said he had raised the matter several times both in Parliament and in meetings with officials from the Department of Financial Services (DFS).
(Also Read: ‘Can’t disagree more’: Bengaluru founder slams Zoho’s Sridhar Vembu’s remarks on Karnataka capital)
“Just a few weeks ago, at a Public Accounts Committee meeting, I raised this issue with the DFS Secretary, who assured me that the office notification requiring local language knowledge would be enforced. Clearly, this is not happening yet,” Surya noted.
He urged SBI to implement the DFS policy that mandates local language proficiency for customer-facing roles and confirmed that he had spoken to authorities, seeking action against the branch manager involved.
“Banks working in Karnataka should serve customers in Kannada. Period,” he added.
(Also Read: ‘Strongly condemnable’: CM Siddaramaiah slams SBI manager for refusing to speak Kannada)
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